Posted: September 29, 2015 by Jo Rogers
Eric Ries’ book, The Lean Startup, is a fascinating book. And not just for the start-up. Really.
His model is Silicon Valley startup-centric whereas my start point is the opposite end of the spectrum, working with existing growing businesses. But so many of the principles are similar.
In his blog and book, Ries uses specific terminology relating to the core lean start-up principles. Understand these principles and his whole viewpoint makes sense.
After your experimentation/testing period you reach the decision point, “pivot or persevere?”
Too many businesses stay wedded to old decisions and poor assumptions. Ries tries to speed things up by getting you to twist or stick! If your leap of faith assumptions are right and your model works then it is time to move on to the next stage. If not, then it is time to put on your thinking cap.
For me the ‘pivot or persevere’ question is worth its weight in gold.
THOUGHT FOR THE DAY
Do you have a ‘pivot or persevere’ scenario in your business? If so, what are you going to do about it?
PS You may find these articles useful as well:
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