Posted: May 27, 2015 by Jo Rogers
Most businesses under-charge for fear of losing a sale ‘on price’. You should not compete on price as there will always be a bigger competitor who has bigger marketing and buying power. Compete on everything but price (eg quality, responsiveness, flexibility).
By increasing your price, you increase your turnover and profit margin without working any harder.
Here are 15 ways to put up your prices, some more ethical than others!
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